Top beneficial article length for SEO

What is the best length for article?

Does the number of words or the total length of your blog post matter about SEO, and how should that affect your writing?

What is the best length of article for a blog?

Whether or not there is an appropriate length for an SEO blog post has been the subject of debate as long as the search engines were on the web.

If I could borrow a phrase from Google itself, the answer to that question is "depending on."

Two major changes to consider when deciding how long your post should be:

1. Subject matter.
2. Search purpose.

The correct length of a blog post on how to take a good photo shoot will differ from the appropriate length of post on digital camera setup.

Why? First, one study requires more information than the other in order to give a complete answer.

It says you don't like the complexity of the photos you took, there is a lot we have to cover when you talk about the invention of the technology that makes the photos you take possible.

Second, the purpose of the search is a major factor to consider in the length of a blog post.

Someone who wants to learn about digital photography history might want to use an article that is more important than someone who wants photo tips you have taken.

Despite the fact that global attention is declining, long form content is still very effective in search.

However, shorter content is more than able to measure relative to long content in search results. One does not have to be better than the other.

There are hundreds of factors involved in delivering search results.

Is the length of the article one of them? If so, what is the correct word count?

Let's take a look at what the statistics say.

Statistics Do Not Lie.

Statistics give a very good start, but we all know that sometimes they can be deceived again.

So, let’s get something clear from the get go: no matter how long, there will always be good content and there will always be bad content.

Studies that test hundreds or thousands of content pages, such as those mentioned above, do not usually test what content is really good, really bad, average, and so on.

It analyzes the length of the article and how that may affect whether the content is good or bad and the content ends up being based on simple functionality.

It is probably true that short content is easy and quick for people to read; I will not dispute that.

But does that one word answer satisfy the question / question the user wants? Sure, some questions can be answered in just one short word, but that is usually not quality content.

Top beneficial article length for SEO

That is the answer to one word without meaning or source, and Google (usually) knows that, that is not enough to distinguish a piece of content as high quality, informative, and intelligent.

Of course, there are one word responses that can be considered helpful and may mark comments posted on Google, also called Position Zero.

Moreover, good content comes in many forms; compelling and often easy to digest due to the source, rich media, and logical structure / format.

Google is looking for something, evidence, and facts from the companies that own it on any topic. It turns out that long content often has these elements baked into it.

This is a major reason why long form content is better for organic search than short content.

According to a 2021 HubSpot survey, the length of an appropriate SEO blog post should be 2,100-2,400 words.

That is far more than a 200 or 500 word blog post that many writers or webmasters think is good.

Depending on the question, the search results on page 1 may not be rich with blog style content, but content that will be considered smart by users  and Google may also include well-designed, thoughtful content that satisfies the search query.

And that should be your goal as you begin to edit the content ideas and article structure of your website blog and other content posted on the site.

What Does Google Say About the best length?

Google is adamant that word count is not a quality factor.

There is an entire episode of SEO Mythbusting dedicated to the content of the 0n page content.

Google's Martin Splitt ensures that the number of keywords in the page is taken into account when evaluating search results.

What it does say is that Google does not include the number of words on the page and uses that number as a quality indicator.

A 1,000 word page does not automatically appear as high quality than a 500 words page, because it contains duplicate content, for example.

Those messages coincide whenever Google is asked about word count, which is a recurring theme.

Number one means nothing to Google. However, Google's algorithm is designed to satisfy the user's intent, and the search purpose may cost an article longer than a short one.

All you have to do is replace Google with the length of the article to focus on the most satisfying search. If a short post satisfies the question, there is no need to extend the term in hopes of pleasing Google.

Maximum Quality: Do not focus on the length of the article

Too many people place too much emphasis on the length of the word in the middle of the headings and the incomprehensible importance of having more than a certain number of words on each page in order to put them correctly.

Of course, it is important to have something and length in the clip, but you should not publish a meaningless review of the 2,500 words film about the main character's bad hair and foul language in four different ways throughout the content.

The movie really has some features and scenes that make the movie look good or bad. Talk about them. Extend real world situations with deep responses and explanations.

This is what people want when they search for information about a movie. "Was the film good?"; "Why was it good or bad?"; and “Should I watch it?” real questions. Excellent movie reviews answer all three of those questions and make it hard to find.

Give users what they want regardless of how many words you need to say. If it sounds like you are writing an unpopular copy with the intention of increasing the number of words, know that your readers can also hear it.

Additionally, Google is able to detect small amounts of content that contributes to additional revenue on the web. That means that long posts can block your site from being searched if it doesn't mean anything useful.

Select Audience Targeted: People and Keywords

Like all good web content, you need to have a goal target.

You need to read your intended audience. Who will search and use your content?

You also need to consider the level of purpose of that person as well; are they looking for basic acquisition information, or are they trying to buy something now with as few clicks as possible? Your content will reflect that person and their different categories of user intent.

Ideally, good content is edited before it is created. It should link the goals of your website / business as well as the content you publish and the goals users want.

If you have done a survey of your audience and are still not sure how long your post should be, you can get a better idea by looking at the content they are already using.

Search for keywords you want to target and check content from the home page. The length of the blog post is a good source of insight into what is required to answer those questions.

Content should satisfy the user search query. Therefore, the content should satisfy the user.

And, most importantly, there may be similar content on the website that satisfies different categories of user intent on a particular topic. That is not an accident.

Do not focus on copy of a written page

Quality content goes beyond just written words. The best content links extensive research with respectable writing and user interest their search query.

Even a good video should be accompanied by well written text that explains the video, its concept and goals, as well as any other resources that can improve the content to better serve the user.

That is our main goal as content strategists: provide the best information, in the most appropriate format, in the right place.

In some articles, blog posts may not even be the best way to convey information to searchers. A detailed study, for example, would be better suited to a video presentation.

Content such as a conversation with a field specialist may be better to use in an audio format than in plain text.

Sometimes a written word is the best way to communicate information. But some topics are more suitable for viewing, which require photos or video. Sometimes, audio files will be the best kind of rich media.

When using visual or audio content, be sure to accompany text that can link dots and make sense of everything on the page, and help users find your content.

That is not just a good practice for students, it is also necessary for Google. The number of words is not important, at least some written content is needed to give context to images, videos, and audio shows.

The Conclusion:

Your content can take many forms, and can be found and used in many ways.

It shouldn’t be your goal to write 2,500 words in a post because that seems like a “perfect length” to put right in the organic search.

If you are worried about hitting the length of an SEO blog post, it means you are missing out on a whole point.

Your goal should be to provide the best, most effective and most advanced version of the content for your target audience to match their purpose.

Your audience will appreciate it and your website statistics will reflect that.