Facebook marketing analysis

Facebook Introduces Marketing Analysis Certificate Program

Facebook introduces a new certification program to help professionals improve their marketing analysis work.

Facebook adds to its library of certification programs by introducing six Marketing Analytics Professional Certification Courses.

Facebook marketing analysis program

Offered in partnership with Coursera, the program teaches the skills needed to succeed in the field of marketing statistics.

According to the US Bureau of Labor Statistics, the demand for commercial analysts is expected to grow with the opening of 96,000 jobs each year.

Anyone who is interested in pursuing a career in this field can sign up for the program, even without prior knowledge.

Facebook says these courses will teach you what you need to know to be a person appointed to an important job.

At the end of the program you will earn both Coursera and Facebook Marketing Science Professional Certification, as long as you meet all the requirements.

Here's how to sign up for a study and what it takes to complete it.

Facebook Marketing Analytics Expert Certificate

How to register:

A new Facebook specialist certificate is issued through Coursera.

Those who have an existing Coursera subscription can enroll in the program at no additional charge.

Non-members can try the program for free for 7 days. Thereafter a monthly subscription is required.

It is unlikely that anyone will be able to complete the program during the free trial period, as Facebook estimates it will take 80 hours to complete.

Considering that this program is designed to make a hired marketing analyst, it makes sense that you can’t speed it up.

However, the trial period should be sufficient time to decide whether to pay, even if the marketing statistics field is ready for you in the first place.

Schedule:

Developed by Aptly's sales statistics experts, the program includes six courses that will teach you how to:

Apply basic marketing principles and make data-based decisions.

Use the OSEMN data analysis framework to address common mathematical questions.

Use important analytics tools like Python and SQL to help you collect, connect, and analyze relevant data.

Collect, filter, analyze, and visualize marketing data using Tableau.

Design experiments and test ideas to test the effectiveness of advertising.

Use Facebook Ads Manager to check ad performance and check results.

Throughout the course you will have the opportunity to apply the skills you learned in data analysis projects.

Completed projects can also be added to your portfolio to show potential employer, says Facebook.

Marketing analysis

Rewards By Completing the Program:

Completing the course requires passing the final exam offered by Facebook Blueprint.

Facebook provides a study guide that can help you prepare for the exam.

The technical study guide is the sixth and final course, available only after completing the first five courses.

So you can't join and jump right in to the test. You have to go through the whole process from start to finish.

After completing the exam you will receive a Certificate in Marketing Science on Facebook and Coursera.

The certificate can be added to your website, LinkedIn profile, resume, wherever you want to display it.

You will also find exclusive access to the Facebook Certification Career Network — a job search platform with 130+ employers who want to hire people with these certificates directly.

This program is available from today and can be completed in your spare time. Just remember to cancel the free trial if you decide it's not yours.

Closure:

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